Dear Sister in Christ,
Are you worn out trying to cut through the noise on social media as you try so hard to get your message heard?
You're posting faithfully.
You try and engage the best you can with others to feed the algorithm...
but if you're honest, you're done with what a noisy space social media has become.
What you are doing is not moving the needle.
Your message is not being heard.
Your right fit clients are not coming in the door.
You are tired of the game.
You are done with being the best kept secret.
You are ready for something different!
You are in the right place! And here's what you need to know...
You aren't doing anything wrong...
The truth about social media is, it is designed for speed of scroll, not depth of connection.
This is what I began understanding last fall.
The platform I had faithfully built my business, met my clients, and served my audience had become what seemed like a dried up brook.
Also, what the Lord was showing me in my walk with Him felt too sacred to share on social where people would just rush on past.
It felt like I would be throwing my pearls to swine so I, like Mary, kept these special things the Lord was showing me close to my heart.
He asked me to get off social for a month.
I thought that was impossible and gently reminded God that that was my bread and butter.
My clients were coming from there.
The instruction was clear...so I stopped engaging altogether.
The more time that I was off of social and the more I pressed into the Lord, I sensed He had something new for me.
One month turned into two. Then three. Then four, Then five.
And by then I had absolutely no desire to go back.
My nervous system was in a much better place, and the Lord was providing clients for my courses and coaching through my email list and 1:1 reach outs.
Enter Substack.
I had been exploring the platform as I had subscribed to a fellow entrepreneur's publication.
When I signed up it suggested other publications I might enjoy so I subscribed.
Over the time I was off social media, I began diving into these publications and loved them!
In early April 2026, I made the leap and began to try and set up my own publication on the platform.
That's when I hit a snag...
Even though I love tech and have taught tech to many other entrepreneurs over the years, this platform had me scratching my head.
It wasn't intuitive. At all.
I reached out to a friend whose brother had been building his coaching business for the past 6 months with success on the platform. She suggested I chat with him.
On our Zoom call I shared about a Substack training I was considering that was going to be $300.
I really didn't want to spend more money so I asked his advice.
I said, "Knowing what you know now with this platform would you suggest I hire a coach to get help getting things set up?"
He replied without hesitation, "Yes definitely. Don't mess around with it. Get it set up properly. Pay the money."
Crud. Not what I wanted to hear.
I paid the money, went to the training, and I learned a lot.
The problem with the training was there was a lot of typical "bro marketing" language (driving sales, driving traffic, etc) and what I felt to be a hustle and grind mindset.
I left that scene long ago and will not enter into that again.
Whatever I build here I will build intentionally as I abide in Christ. No striving required.
I will not rush or push or press.
I will operate at the pace of grace, follow the Spirit's leading and build my business here with intentionality and with JOY!
He brings the increase and HE gets the glory!
This is what I'm seeing the choice before each of us as business owners is:
Fight non-stop distraction (social media) or draw your clients to you through depth (Substack).
I know what I'm choosing!
If that's what you desire as well, I have created something just for you!
The Start Strong on Substack
mini-course
The Start Strong on Substack
mini-course
The self-paced mini-course is broken down into spanning around 2 hours of teaching.
The training walks you step by step through the decisions you need to make at every turn to be sure you are getting your profile and publication set up in the best possible way, including your paid tiers if you wish, while avoiding the common pitfalls (that can slow you down and have you backpedaling).
It also comes with a full color PDF workbook to organize your notes and plans.
BONUS:
Receive lifetime access to the recordings so you can watch them as many times as you need while pausing to implement the teaching.
FAST ACTION BONUS:
Sign up by May 15th at 10 PM CT to receive 1 day of Voxer coaching with Nicole to get your Substack questions answered.
Cost: $37 $27 - new offer special ends May 31st
The Start Strong on Substack
live workshop
If you prefer a combination of at home learning plus an opportunity to get your questions answered live, you might prefer this live workshop option.
You will receive everything above so you can begin learning and implementing right away if you wish.
Plus, you will receive two live workshops on June 2nd and 9th at 12:30 PM CT where I will walk through the course while answering your questions live.
You can choose to go through the mini-course on your own before the live workshops or not. The material presented live will be the same as the course but we will have plenty of time for your unique questions as well. This is great because we learn in layers and hearing things more than once is very helpful for things to stick.
BONUSES:
#1 - Recordings of the live workshops to re-watch later and pause for implementation.
#2 - A $50 voucher toward 1:1 Zoom support/coaching with Nicole (1:1 support is $100/hr)
#3 - As an additional bonus you will receive 3 months free access to the Sequoia Strong paid tier where you will gain access to the Wealthy and Well Known Book Club (starting in June) so you can clarify who you are speaking to and what problem you solve with a new level of clarity!
#4 - Inside of this 3 months free of the Sequoia Strong paid tier, you will also receive twice a month co-working sessions (2nd and 4th Thursdays at 2 CT) where you can work on writing your articles or get your specific Substack questions answered.
FAST ACTION BONUS:
Sign up by May 15th at 10 PM CT and receive 2 consecutive days of Voxer coaching with Nicole as an additional way to get your Substack questions answered.
Cost: $127 $97 - new offer special ends May 31st
Kind words...
Kim Springer
Live Workshop Participant
"I owe my humble beginnings on Substack all to Coach Nicole! I’m saying humble now because I’ve grown to 46 subscribers and 138 followers within my first 21 days. I know that this will be a substantial platform for my business. I’d been sleeping on this platform, but with Coach Nicole’s encouragement and training, I was finally confident to dive in. God sent me exactly who I needed to assist me through this process!"
~ Coach Kim Springer, Founder of Ezer Coach Lab
From Your Host Nicole Roth...
I know what it's like to keep doing the same thing over and over expecting different results. Maddening.
Entrepreneurship has been one of the most humbling processes of my life. It's not for the faint of heart for sure!
When I find tools that make that process more effective or enjoyable, I am allll about it!
Tech can be something people are incredibly intimidated by and I see it stop people from making forward progress on the God-sized dream that He has put on their hearts.
This should not be so!
It is my JOY to help equip fellow God-preneurs to first, see themselves the way God sees them so they can step into the fullness of what He has and two, to kick out the lies that tell them they "aren't techie" or can't do that stuff.
Hogwash!
If you are a believer in Jesus, the Word tells us that you have the mind of Christ. You CAN learn new things. You CAN do hard things! And once you do those hard things over time they become easy.
I am a mom of three amazing young adult daughters, wife to Dave of 23 years, and mom to a whole gaggle of furry friends. If you can't find me, check the nearest lake, hiking trail, or bike trail!
